Dua Lipa, the Grammy-winning pop sensation and fashion icon, recently made headlines with a daring fashion choice that perfectly encapsulated her fearless approach to style. At the launch of her beauty brand Dua by AB at Selfridges in London, she flaunted a see-through dress with a jaw-dropping cutout, revealing her bra beneath the sheer fabric. The outfit, paired with a thigh-high slit and minimal accessories, instantly became a talking point among fans and fashion enthusiasts alike.
The Outfit Details
The dress, which featured a bold print with sheer panels, included a large cutout at the waist and chest area. The transparency of the fabric allowed her lingerie to peek through, adding an element of edgy sophistication. The thigh-high slit further amplified the boldness of the look, while her sleek straight hair and understated jewelry kept the focus on the garment itself. The ensemble was completed with a pair of statement heels that elevated her posture and presence.
This outfit is a testament to Dua Lipa's willingness to push boundaries in fashion. For years, she has been known for her eclectic style, ranging from glamorous red carpet gowns to avant-garde streetwear. This particular look, however, stands out for its unabashed openness. The sheer dress with cutouts is not just a garment; it's a statement—a declaration of confidence and self-assurance that resonates with her personal brand of empowerment.
The Event and Her Message
The occasion was the launch of Dua by AB at Selfridges, a major milestone for the singer's beauty line. Dua by AB, which debuted in 2024, has quickly become a favorite among fans for its vegan, cruelty-free products and inclusive shade ranges. The brand includes lipsticks, eyeshadows, and skincare items that reflect Lipa's own preferences for high-performance, vibrant colors.
In a carousel of photos shared on social media, Lipa documented the event and expressed her gratitude. "I am so proud of everything we have done so far," she wrote in the caption. "Bringing Dua by AB to Selfridges feels like a dream. Thank you to everyone who has supported this journey." The post garnered thousands of likes and comments within minutes, with followers praising her for both her business acumen and her fashion sense.
Selfridges, a legendary department store in London, has long been a hub for luxury brand launches and exclusive events. By choosing this venue, Lipa aligned herself with a tradition of high-end retail and global accessibility. The launch was attended by select guests, including influencers, beauty editors, and fellow musicians, though the singer's own photos offered the most intimate look at the celebration.
Fan Reactions and Cultural Impact
Fans flooded the comments section with messages of admiration. One user called her a "beautiful beautiful human," while others wrote, "Love this look!!" and "Iconic in everything." The reactions reflect a broader cultural appreciation for celebrities who use fashion as a form of self-expression. In an era where personal style is scrutinized on social media, Lipa's confidence to wear such a revealing outfit inspires many of her followers to embrace their own bodies.
The dress has also sparked conversations about the evolving norms of red carpet and public event attire. While sheer and cutout styles have been popularized by other celebrities like Kim Kardashian and Zendaya, Lipa's version stands out for its playful yet sophisticated approach. It's not merely about exposure; it's about artfully balancing revelation and concealment. The visibility of her bra, for instance, is framed as a deliberate choice rather than an accidental slip, turning a potential wardrobe malfunction into a fashion statement.
Dua Lipa's Rise to Stardom
To understand the significance of this moment, it's helpful to consider Dua Lipa's journey to global prominence. Born in London to Albanian parents, she began her career as a model before transitioning to music. Her breakout single "New Rules" in 2017 catapulted her to international fame, and she has since become one of the best-selling music artists in the world, with hits like "Don't Start Now," "Levitating," and "Physical." She has won multiple Grammy Awards, Brit Awards, and MTV Europe Music Awards, solidifying her status as a pop powerhouse.
But Lipa's influence extends beyond music. She is a fashion icon who has collaborated with designers like Versace, Prada, and Jacquemus. Her style is often described as bold, eclectic, and unapologetically feminine—qualities that were on full display at the Selfridges event. She has also been an advocate for body positivity and LGBTQ+ rights, using her platform to promote inclusivity and self-love.
The Beauty Brand: Dua by AB
The launch of Dua by AB at Selfridges marks a significant expansion for the brand. Originally launched online, the line offers a range of products designed to cater to diverse skin tones and preferences. The brand's name, "AB," stands for "All Beautiful," reflecting its mission to celebrate beauty in all forms. Key products include the "Future Nostalgia" lipstick collection inspired by her album of the same name, and the "Don't Start Now" highlighter palettes.
Lipa's involvement in the brand is hands-on. She has stated in interviews that she personally tests every product and is involved in the formulation process. This commitment to quality and authenticity has helped Dua by AB stand out in a crowded market of celebrity beauty lines. The Selfridges launch included exclusive in-store experiences such as makeup tutorials and a pop-up installation that mimics the aesthetic of her music videos.
Fashion Analysis: Breaking Boundaries
Fashion critics have noted that Lipa's choice of attire for this event was particularly strategic. The sheer dress with cutouts aligns with current trends that emphasize transparency and architectural shapes, but it also challenges conventional expectations of what is appropriate for a professional milestone event. By wearing something so audacious, Lipa underscores that her brand is about breaking rules and redefining standards, from music to makeup to fashion.
Historically, celebrities have used fashion to make political or social statements. Lipa's dress can be seen as part of this tradition—a rejection of the idea that women must cover up to be taken seriously in business contexts. Instead, she asserts that femininity and vulnerability can coexist with strength and ambition. The visibility of her bra could also be interpreted as a nod to the lingerie-as-outerwear trend that has gained traction in recent years, popularized by figures like Madonna and later reinterpreted by contemporary stars.
Moreover, the location itself—Selfridges—adds another layer of meaning. The store is known for its avant-garde window displays and has historically been a platform for fashion-forward designers. By staging her launch there, Lipa connects her personal style to a legacy of innovation and daring creativity.
Expanding the Narrative
Beyond this single outfit, Dua Lipa's fashion evolution has been meticulously documented. From her early days wearing sporty ensembles to her current preference for high-fashion looks, her wardrobe has grown in sophistication and risk-taking. In 2021, she wore a custom Versace dress with a plunging neckline to the Grammy Awards, and in 2023, she stunned in a yellow Mugler corset dress at the Brit Awards. Each appearance builds on the last, creating a cohesive narrative of a woman who is comfortable in her skin and unafraid to experiment.
The Selfridges event also highlights the symbiotic relationship between music, beauty, and fashion in the modern celebrity ecosystem. Lipa is not merely a singer who also has a beauty line; she is a multifaceted brand ambassador who uses every appearance to reinforce her identity. The dress, the makeup, the products—all of these elements are carefully curated to tell a story of empowerment and creativity.
It's worth noting that the reaction to her outfit has been overwhelmingly positive, though some critics have questioned whether such a revealing look was appropriate for a business launch. Yet, Lipa's fans argue that her confidence is precisely what makes her a role model. In a world where women are often pressured to conform to specific standards of professionalism, her disregard for such conventions is refreshing.
In the days following the event, fashion blogs and magazines picked up the story, analyzing every detail of the dress. Many noted that the sheer fabric and cutout were reminiscent of designs by up-and-coming London designers, suggesting that Lipa is keen to support new talent. This aligns with her broader mission to use her platform to uplift others, including through her work with the Sunny Hill Foundation, which supports youth in Kosovo.
As Dua by AB continues to grow, it's likely that Lipa will continue to use her personal style to promote the brand. Each public appearance becomes an opportunity to demonstrate the synergy between her music, her beauty products, and her fashion sense. The Selfridges launch was just the latest chapter in a career defined by bold moves and boundary-breaking choices. Whether on stage or at a department store, Dua Lipa remains a force to be reckoned with—and her wardrobe is always ready for the spotlight.
Source: AOL.com News